Dance on Archive

Check Out This Beautiful Video from DanceOn

By Claire Peltier @ A Plus

In her dance performance, uploaded to DanceOn’s YouTube channel, Murray moves in between red strings tied to trees, representing the “heartstrings” Tove Lo refers to in her lyrics. Finally, she breaks through the strings, leaving their boundaries and running off into the forest.

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Big Boots Produced Original Content for the Groundbreaking Live Music Platform

By Cision

TGM will build off of Big Boots success with partners such as Paradigm Sports Management whose clients include Conor McGregor and Michael Bisping and projects in development for brands such as Nick Cannon’s Ncredible, Johnny Wright’s Wright Entertainment Group and the largest MCN and dance community online, DanceOn. Big Boots has also produced original content for the groundbreaking live music platform LiveXLive and their ambassadors, top social media influencers such as Amanda Cerny. In 2017, the studio also released the short State of Ward starring Dean Cain, the first scripted project created in partnership with a fund set up by Alqur Studios.

Syndication: Benzinga, NB Herald 

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DanceOn Partners with Warner Music Group

By Vinyl Frisbee

… of Warner Music Group, has partnered with DanceOn, the leading digital music entertainment … collaborating with Rhino Entertainment and Warner Music Group on this unique project …

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The Queen of Soul is Back

By Jerry Doby @ Hype Magazine

50 years after the original, this song is still relevant and awesome–feat. Aretha’s vocals + fresh dance moves + instrumentals by The Royal Philharmonic Orchestra
To get in with Millennials//Gen Zers, Warner Music teamed up with DanceOn (Madonna’s digital ent. brand for the next gen) and DanceOn tapped Brian Friedman to choreograph the piece. (he’s worked with Beyonce, Britney Spears, Cher, etc).
Ok, this team put in major work and earned a 5/5 in my opinion! ~ JD

Stream Aretha Franklin’s Music Here!: https://rh-ino.co/bnmmp

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Big Boots Established Relationships with Paradigm Sports Management

By Kaltrina Bylykbashi @ TBIVision

TGM will build on Big Boots established relationships with Paradigm Sports Management, whose clients include Conor McGregor and Michael Bisping and projects in development for brands such as Nick Cannon’s Ncredible, Johnny Wright’s Wright Entertainment Group and MCN’s dance community, DanceOn.

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Boots Studios Working with DanceOn

By Minda Smiley @ The Drum

Since its founding last year, Big Boots has produced original content for live music streaming platform LiveXLive and their ambassadors, including social media influencer Amanda Cerny. The company also has projects in development for Nick Cannon’s Ncredible and DanceOn.

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RHYE Talks About His New Album ‘Blood’

By Broadway World

“Count to Five” follows the October release of track “Taste”, which was lauded as, “reserved, understated, and brilliant” by NPR Music, and “busy but not cluttered, sexy but not serious” by Pitchfork. Directed and produced by digital programming brand, DanceOn, the track’s stunning accompanying music video can be seen HERE. RHYE treated fans to an early taste of new music earlier this Summer with the release of tracks “Please” and “Summer Days”, and the Roosevelt Remix for “Summer Days”. Watch the videos for “Please” HERE and “Summer Days (Roosevelt Remix)” HERE.

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DanceOn Presents Epic Video

By Broadcasting & Cable

“We are thrilled to be collaborating with Rhino Entertainment and Warner Music Group on this unique project,” said DanceOn Co-Founder & CEO Amanda Taylor. “It is an honor to get to introduce Aretha Franklin’s iconic hit “Respect” to new generations of fans, and we’re excited to spread its empowering message to millions.”

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Big Boots Produced Original Content for Live Music Platform

By Daniele Alcinii @ Realscreen

TGM will look to build off Big Boots successes with projects currently in development for such brands as Nick Cannon’s Ncredible, Johnny Wright’s Wright Entertainment Group and multichannel network DanceOn. Big Boots has also produced original content for live music platform LiveXLive and leading social media influencers.

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T Group Productions will Establish its own Digital Studio

By Erik Pedersen @ Deadline

Big Boots’ partners include Paradigm Sports Management, whose clients include Conor McGregor and Michael Bisping and projects in development for brands such as Nick Cannon’s Ncredible, Johnny Wright’s Wright Entertainment Group and the largest MCN and dance community online, DanceOn. It also has produced original content for the  live music platform LiveXLive and their ambassadors including top social media influencers like Amanda Cerny. The studio this year released the short State of Ward, starring Dean Cain, the first scripted project created in partnership with a fund set up by Alqur Studios.

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“RESPECT” from DanceOn

By Carson Blackwelder @ A Plus

It’s already been 50 years since “Respect” was a hit for Aretha Franklin in 1967 — two years after Otis Redding’s original recording of it — and DanceOn is breathing new life into the classic, bringing the R&B hit into 2017. The video, which features a cool house party we all wish we were invited to, is one that will have you dancing on your own and singing along.

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Check Out This Epic Video from DanceOn

By BroadwayStars

Aretha Franklin – Respect | Brian Friedman Choreography | Artist Request by DanceOn.

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Reaching Gen Z Through Dance

By John Cassillo @ TVREV

As digital distribution and streaming continues to alter the music industry, companies like DanceOn have carved out a unique and savvy niche. They’ve become a go-to source for record labels looking to transform music catalogs into social video hits. DanceOn’s also finding more and more willing partners to embrace the new video distribution landscape and the power of digital communities.

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Measuring Influence with WHOSAY

By Annie Edwards @ TVREV

Rather than pixels, brands are turning their attention to personalities– CMOs discuss influence-driven, non-interruptive advertising with WHOSAY. Facebook debuts a new app for influencers.

Cameron Moody, an influencer manager and director of talent at DanceOn, a Gen Z digital media network, says, “It’s important that they’re jumping into the space and updating what it looks like for influencers, especially around live videos.” In addition to the live video controls, Moody says, the Facebook app messaging tool to reach fans from both Facebook and Instagram are an improvement. Now, he says, the creators don’t have to keep switching apps to talk to fans.

Measuring Influence with WHOSAY

By Garret Sloane @ Advertising Age

“Out of all the platforms, Facebook is the least influencer friendly right now,” says Cameron Moody, an influencer manager and director of talent at DanceOn, a Gen Z digital media network. “So it’s important that they’re jumping into the space and updating what it looks like for influencers, especially around live videos.” But, he says, it might be difficult for Facebook to pull talent away from YouTube.
In adition to the live video controls, Moody says, the Facebook app messaging tool to reach fans from both Facebook and Instagram are an improvement. Now, he says, the creators don’t have to keep switching apps to talk to fans.

“Creators and influencers are a critical part of the community that makes visiting platforms a worthwhile experience,” says Steve Ellis, CEO of WHOSAY, an influencer marketing company. “This app will be an interesting experiment by them to see if they can help influencers make money by working with brands.”

DanceOn Shows How Complicated Love Can Be

By Tiffany Moustakas @ A Plus

Roxanne Teti, vice president of programming at DanceOn, said the goal of the video was to tell this complicated love story with “a voyeuristic twist.”
“We wanted to deconstruct the typical stereotype of what people consider love to be,” Roxanne Teti, vice president of programming at DanceOn, said to A Plus, “it’s not always black or white, right or wrong, or win or lose.”

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Rhye and DanceOn Partner for Beautiful Video

By Annie Edwards @ TVREV

Watch Rhye’s New “Taste” Video [Pitchfork]
Digital media and social sharing have raised the importance of visuals to songs. So Rhye, indie duo, sought out DanceOn to produce and choreograph their music video for their latest single “Rhye.”DanceOn’s VP of Programming, Roxanne Teti, adds, “We’re honored to add Rhye to our list of collaborative artists and are thrilled to share our vision of ‘Taste’. Rhye was amazing to work with throughout this entire creative process.”

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Check Out This Epic Video from DanceOn

By DIY Magazine

Well, not actually Rhye, they’re not in the video. Instead, choreographer Noelle Marsh does. In the clip, where Rhye have teamed up with dance-oriented media network DanceOn, Noelle stars along Madelyn Spang and Mason Cutler to depict a love triangle in dance form. It’s pretty intense, and comes to quite a dramatic climax (no spoilers here though, obviously).

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Check Out This Epic Video from DanceOn

By Arielle Gordon @ SPIN

Experimental R&B duo Rhye has shared a new visual for their single “Taste.” The video features actors expressing the passion and anguish of a relationship through dance. The performance was choreographed by Noelle Marsh, who is featured in the clip, and was produced by DanceOn, a company that specializes in choreographed music videos. Watch the video below.

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Check Out the Latest Music Video from Rhye

By Braudie Blais-BilliePitchfork

Rhye have shared a new video for their recently released track “Taste.” In collaboration with DanceOn, a dance-oriented media network, the video narrates a love triangle through choreography by Noelle Marsh. It stars Marsh, Madelyn Spang, and Mason Cutler. Watch the clip below. Rhye shared two new tracks, “Please” and “Summer Days,” earlier this year. These songs marked the group’s first new music since 2013’s Woman, though they unofficially debuted a new song called “Waste” while touring in 2015. In August, they teamed up with L.A.-based producer King Henry on a track called “Moment.” Rhye are hitting the road in early 2018—check out their itinerary.

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