Digital Media Archive

CEO of Thrillist Says Digital Media Is In The ‘Golden Age’

By Jeremy Barr @ Ad Age

Ben Lerer, CEO of Thrillist Media Group, says he isn’t stressed. “It would be a much more stressful role if we weren’t profitable,” he said. “If we didn’t have a north star and a mission we believed in, and had full cooperation and enrollment in.”

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The Wall Street Journal: Digital Ad Spending in U.S. to Surpass Television Spending in 2016

Nathalie Tadena @ The Wall Street Journal — Digital media ad revenue will surpass TV ad spending faster than expected, according to a new forecast from Magna Global. The Interpublic-owned media buying and research firm projects digital media in the U.S. will overtake television as the biggest media category next year—a year earlier than previously expected – with $66 billion in revenue.