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# Nielsen adds data enrichment tools to Marketing Cloud
- URL: https://fabric.media/nielsen-adds-data-enrichment-tools-to-marketing-cloud/
- Published: 2026-09-15T23:19:38.000Z
- Updated: 2026-09-15T23:19:39.000Z
- Description: Nielsen has launched new data enrichment capabilities inside its Marketing Cloud platform, aimed at helping advertisers and agencies append richer audience and behavioral data to their existing customer records.
- Author: Fabric.Media Editorial
- Tags: Measurement, George Winslow, Nielsen Marketing Cloud data enrichment launch

*Signal from* [*tvtechnology.com*](https://tvtechnology.com/?ref=fabric.media) *·* [*George Winslow*](https://fabric.media/tag/by-george-winslow/) *·* [*read the original*](https://www.tvtechnology.com/insights/nielsen-marketing-cloud-launches-data-enrichment-capabilities?ref=fabric.media)*.*