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# Walmart to add marketplace data, deeper AI to Scintilla in 2026
- URL: https://fabric.media/walmart-to-add-marketplace-data-deeper-ai-to-scintilla-in-2026/
- Published: 2026-09-17T15:27:43.000Z
- Updated: 2026-09-17T15:27:43.000Z
- Description: Walmart’s Scintilla platform will gain marketplace data access, customizable dashboards, custom alerts and a deeper Marty AI agent next year.
- Author: Fabric.Media Editorial
- Tags: Retail-media, Mitchell Parton, Walmart adds AI features to Scintilla data platform

**Why it matters.** Marketplace-only sellers still lack the data visibility that first-party suppliers get, keeping Walmart’s deepest merchandising insights tied to its traditional supplier relationships.

*Signal from* [*modernretail.co*](https://modernretail.co/?ref=fabric.media) *·* [*Mitchell Parton*](https://fabric.media/tag/by-mitchell-parton/) *·* [*read the original*](https://www.modernretail.co/technology/walmart-adds-marketplace-data-deeper-ai-features-to-scintilla-insights-platform/?ref=fabric.media)*.*