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Analyst: BBC, Netflix now chasing YouTube’s playbook as phones become the new TV

At Edinburgh TV Festival, YouTube’s Pedro Pina and BBC’s new DG both signaled convergence: YouTube called itself television while BBC floated an “iPlayer 2.0" with creator uploads and a public-service algorithm ahead of the license fee’s 2027 expiration.

Why it matters. Traditional broadcasters like the BBC now must build creator-upload and algorithmic-feed features into their own platforms just to hold viewers YouTube already commands.

Signal from Media War & Peace · Evan Shapiro · read the original.

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