Manny Soloway

Covers streaming and measurement. Bylines at awfulannouncing.com. Desk record: 4 signals cited since August 2026, 3 published. Updated September 9, 2026.

Indexed from published reporting. Not a Fabric.Media staff byline. Any journalist can ask to be removed.

Coverage

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Nielsen bars networks from blending its ratings with other data

Nielsen told networks that mixing its metrics with internal or third-party data for comparative press statements “is not permissible.” NBC is likely most affected, since it regularly combines Nielsen ratings with Adobe Analytics streaming data for Peacock viewership claims.

Streaming bzzr-lands-first-nfl-team-deal-streaming-rams-preseason-games-free

BZZR lands first NFL team deal, streaming Rams preseason games free

BZZR will stream all three LA Rams preseason games free across several US states plus Australia and Mexico, marking the first time an NFL team has partnered with a free streamer.

Aug 24

Streaming dolbys-optiview-brings-behavior-targeted-ad-personalization-to-live-sports-streams

Dolby’s OptiView brings behavior-targeted ad personalization to live sports streams

The Seahawks are first to use Dolby OptiView, which cuts stream latency and lets partners target ads based on viewer behavior. NFL+, Endeavor Streaming, Kiswe and ViewLift are also adopting it.

Aug 19