Every signal in this story, with the reporting each one was drafted from.
Cineverse execs say 5-7% of the $3B podcast ad market could migrate to CTV via its new Vaudio tech, which adds visuals to existing audio ads. The company targets a $12M annual run rate by fiscal year end.
Cineverse’s new VAUDIO tool adds visuals to existing audio ads for CTV, skipping video shoots. It projects up to $12M in annual revenue at 15-20% margin, built cheaply atop IndiCue’s ad infrastructure.