Amazon is rolling out an AI feature in Alexa for Shopping that checks whether a suspicious email, text, or other message actually came from the company.
Signal from TechCrunch (AI) · Sarah Perez · read the original.
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Continue free →EMARKETER’s latest guidance argues that as retail media inventory becomes commoditized, the creative shown in on-site and off-site placements is what separates campaigns that convert from those that don’t.
Google is testing a new automated promotions feature that connects online product discovery directly to in-store shopping behavior, according to EMARKETER.
At Ascendant’s Showcase upfront, 11 retail media networks — from Home Depot to PayPal to Chase — each pitched a different edge: proprietary data, cross-merchant reach, or niche audience depth, while executives flagged incrementality and interoperability as shared industry asks.