medianexis.
medianexis.
Subscribe

Emmys draw 6.7 million viewers on NBC, down 9% year over year

NBC’s telecast of the 78th Emmy Awards drew 6.7 million viewers, a 9% drop from last year’s CBS broadcast, which had aired on a Sunday and hit 7.4 million. The show also competed against an NFL playoff game.

Why it matters. Weaker linear delivery on broadcast strengthens the TV Academy’s case for moving the ceremony to Amazon Prime Video, where talks are already underway.

Based on reporting by variety.com — Selome Hailu · thewrap.com — Loree Seitz.

All gas. No brake. Free.

What’s happening, why it matters, who reported it, who followed, and how the story develops. Free with a reader account. Unsubscribe any time.

Continue free →

More from Streaming

All →

Broadcasters admit TV only needs a fraction of their spectrum

Sinclair, Nexstar and Gray executives now say ATSC 3.0 lets them deliver core broadcast service on as little as 2 MHz of a 6 MHz channel.

TVREV’s Hot List rounds up 18 think pieces on AI, influencers and fragmentation

TVREV’s newsletter curates 18 original think pieces from its analysts and sister pub The Measure, spanning IBC fragmentation, AI in ad production, influencer marketing and local TV’s political ad boom.

NFL ad revenue stays 80% linear even as streaming catches up elsewhere

EMarketer’s Ross Benes says the NFL still draws over 80% of ad revenue from linear TV, four times streaming’s share, even as converged TV in the broader market nears parity.