Kevin Dean was appointed as general manager at Truthset Data Collective. Dean will bring together leading data providers and spearhead collaborative initiatives to create a more sustainable industry

Songtradr hired Amber Morris as its global account director for TikTok. Morris brings over 11 years of experience building and managing relationships with agencies, brands, media companies and production studios.

Modern TV advertising technology company, Madhive, hired Kristin Wnuk as its senior vice president of sales. A former Roku and Hulu executive, Wnuk will build on the company’s success powering streaming campaigns for localized broadcasters and advertisers, while also providing an entry point for national brands and adtech companies to utilize Madhive’s technology.

Whalar, the creator economy, empowering users with the same type of measurement they use for paid media, but now for creator marketing. The launch is in collaboration with platforms like Element Human, GWI, NetBase Quid, Nielsen, Tubular Labs and VidMob.