In today’s digital landscape, consumers have quickly become the driving force of how businesses conduct their marketing and customer-facing operations. As such, it is essential that brands stay abreast of consumer expectations in order to keep up with the changing times.

To help marketers navigate consumers’ changing viewpoints, Marigold – the newly relaunched global relationship marketing pioneer (formerly CM Group) – recently released new research that uncovers what consumers expect from the brands they do business with online, the channels they want to connect on for more personalised experiences. The 2023 Consumer Trends Index data also uncovers the formats, services, and behaviours customers expect from brands in advance of a potential recession

Gartner recently published two new reports to help buyers identify solutions for their campaign creation, orchestration, execution, and measurement; The Magic Quadrant and Critical Capabilities for Multichannel Marketing Hubs (MMH), July 2022.

Gartner has named Cheetah Digital a “Challenger” in the Magic Quadrant for Multichannel Marketing Hubs. As pressure increases on marketing teams to deliver offers and messages that drive the customer relationship, we are incredibly proud to be recognized for our strong ability to execute for our customers.