News

Insights Kaius Foxx Insights Kaius Foxx

What About Tucker Carlson’s 3 Million Fox News Fans?

Last year, Tucker Carlson Tonight didn’t sell as many ads as it did previously, but the show still surpassed the ad sales from other Fox programs. Carlson’s show accounted for 16 percent of Fox News’s total ad revenue in 2020, according to analytics firm iSpot.tv and reported on by Forbes. In 2020, it sold $108.3 million in advertisements, which is lower than the $190 million sold in 2018 but higher than shows from hosts Sean Hannity and Laura Ingraham, according to Forbes.

Read More