Connected entertainment specialist VIZIO has introduced My Watchlist, a new feature that allows viewers to add their favourite TV shows and movies from different streaming services into one central location on VIZIO SmartCast TVs.

Adding shows and movies to My Watchlist is as easy as searching for a title, actor or selecting the ‘+ Watchlist’ button on the content detail page of each title. Once added, a dedicated My Watchlist row will appear on the SmartCast Home Screen. When ready to begin viewing, the user simply selects the preferred title and is immediately launched into the service.

Recently Vizio leveraged SpringServe, the leading independent TV ad-serving platform of Magnite, to enhance the content discovery experience across VIZIO SmartCast for millions of users in the United States.

With My Watchlist, Vizio believes that is has solved one of the biggest challenges viewers have with today’s fragmented streaming environment—keeping up with what programme is available on which service. With the new feature, users can build a queue of TV shows and movies across premium services including Apple TV+, discovery+, Disney+, HBO Max, Hulu, Paramount+, Prime Video, Starz, WatchFree+ and others.

Tubular Labs, the leader in social video intelligence, released its findings on the state of social video leading into 2023. In its new report ‘Navigating Social Video in 2023: What you need to thrive’, Tubular has identified five areas in social video where marketers need to focus to get ahead of the game, and why.

TV maker Vizio has introduced a feature that might help solve one of the biggest challenges viewers have with today’s fragmented streaming environment — keeping up with what program is available on which service.

As the focus of smart TV opperating systems and streaming boxes shifts from the availability of apps to content discovery platforms are going all in on watchlist. Vizio is no exception. The smart TV maker introduced “My Watchlist”, a new feature that allows viewers to add their favorite TV shows and movies from different streaming services into one central location on VIZIO SmartCast TVs.

TV manufacturer VIZIO is continuing to make strides as a content provider. The company has embraced the future of streaming, and has been working hard to add new features that improve its customer experience, such as user profiles and a payment hub to manage subscriptions.

VIZIO is now giving owners of its SmartCast TVs even more control over their TV watching. The company introduced the “My Watchlist” feature on its SmartCast TVs on Tuesday, which will allow viewers to add their favorite TV shows and movies from different streaming services into one central location.

Madhive, one of the leading tech companies in the TV advertising space has been tracking political ad spend on streaming this fall and has seen some surprising results from their analysis of bid stream data spanning hundreds of millions of political impressions across the US that they have cross-referenced with their proprietary device graph consisting of 100+ million households across all US metro areas.

The videos Jellysmack has worked on have garnered so many views that the company could be considered the No. 3 media company in the U.S.—just behind Disney and ViacomCBS—according to research by Tubular Labs. Jellysmack’s creators have gained 445 million subscribers; notched 145 billion views across Facebook, Snap and YouTube; and made $175 million. And 50% of Jellysmack’s roster is earning over $500,000 annually.

With the release of Apple’s iOS 14.5 mobile operating system seeing record-high tracking opt-outs, and a world without third-party cookies fast approaching, a session at Festival of Marketing saw Unilever and Cheetah Digital outline the ways in which they are working together to deliver effective communications in a privacy-first world.

VIZIO WatchFree+ is introducing its Fall Fest programming lineup starting this week, featuring TV series premieres, new movies and stunts in VIZIO Features channels. Among the offerings: Two exclusive original series from Blue Ant Media, “Haunted Gold Rush” and “Hotel Paranormal.” Also launching on VIZIO WatchFree+ is MagellanTV channel Space Science Now, featuring a collection of premium space and science documentaries and series.

The new free, ad-supported streaming channel, set to launch exclusively through Vizio’s platform WatchFree+, will feature a collection of space and science documentaries and series, including Naked Science, The New Fire: Fusion Revolution, Voyage of the Continents, Cosmic Encounters, Venus: Death of a Planet, Everything and Nothing and The Mystery of Dark Matter.

Blue Ant Media’s paranormal-focused FAST channel HauntTV has launched on Vizio WatchFree+ in the US.

Series available on Vizio from this month include Ghost Chasers (10×60’), Ghostly Encounters (83×30’), World’s Scariest Hauntings (10×60’) and seasons two and three of both Paranormal Survivor (50×60’) and Boogeymen (26×60’).

Vizio has adopted SpringServe Tiles to display content on its SmartCast platform and make it easier for viewers to find what they want to watch.

“We are continuously looking for opportunities to improve the experience for engaged audiences through innovative and contextually relevant content and messaging,” said Travis Hockersmith, group VP, Platform Plus at Vizio. “SpringServe’s Tiles helps deliver personalized experiences, and simplify the search and discovery process for millions of users, whether searching for subscription or free content.”

SpringServe, the leading independent TV ad serving platform, today announced that VIZIO will be leveraging the SpringServe Tiles solution to enhance the content discovery experience across VIZIO SmartCast for millions of users in the US. Building on its mission to deliver immersive entertainment through cutting-edge smart TVs and ad-supported content, VIZIO’s adoption of SpringServe Tiles will bring sophistication, intelligence, and control to the management of content on the home screen.

Vizio is using Magnite’s SpringServe technology to improve the user experience and ad visibility for its SmartCast platform.

Specifically, Vizio will leverage SpringServe Tiles, a functionality that allows publishers to create ads for a variety of streaming apps and in any size. This is especially useful for custom creatives – ads that don’t follow an existing design template.

MLB’s expanded playoff format has its critics (raises hand). But fans are still tuning in, as data from VIZIO’s Inscape shows. Since the postseason started on Oct. 7, MLB games are second only to the NFL in terms of primetime minutes watched. And MLB action is No.3 by watch-time on weekends, even while going up against both the NFL and college football action.

iSpot’s new Q3 report dives into every angle of last quarter’s TV advertising, including the top shows for Spanish-language ad impressions. Notably, four of the top 10 programs in Q3 didn’t appear on U.S. TV last year – led by telenovela La Herencia, which was No. 2 by share of Spanish-language TV ad impressions with 4.86%. The show debuted on Las Estrellas in Mexico earlier this year, before jumping to Univision in the U.S.

Integrations are in progress with broadcasters’ ad tech partners that support SSAI, including Google Ad Manager, Madhive, Amazon AWS Media Tailor, Magnite, Springserve and Freewheel. Broadcasters that use these ad tech partners have deployed NEXTGEN TV applications in 25 markets.

12. VIZIO Holding Corp. (NYSE:VZIO)
Number of Hedge Fund Holders: 8

VIZIO Holding Corp. (NYSE:VZIO) provides smart televisions, sound bars, and accessories in the United States. It is one of the best IPO stocks to invest in. On September 7, a top executive at the firm revealed that one-third of customers who have smart televisions are still watching linear content through a traditional cable or satellite set top box. The data was collected through a survey conducted by the firm.