Vizio Holding Corp (VZIO) has fallen Friday morning, with the stock declining -3.70% in pre-market trading to 8.32. VZIO's short-term technical score of 11 indicates that the stock has traded less bullishly over the last month than 89% of stocks on the market. In the Consumer Electronics industry, which ranks 141 out of 146 industries, VZIO ranks higher than 14% of stocks. Vizio Holding Corp has risen 16.91% over the past month, closing at $7.41 on December 30. During this period of time, the stock fell as low as $7.27 and as high as $8.79. VZIO has an average analyst recommendation of Strong Buy. The company has an average price target of $14.23.

The smart TV market report includes players such as LG Electronics Inc., Samsung Electronics Co. Ltd., Sony Corp, VIZIO Inc., Videocon Industries Ltd., Sansui Electric Co. Ltd., Toshiba Corp, Haier Electronics Group Co., Ltd., Xiaomi Corp., Hisense Group.

Scripps’ carriage agreement with YouTube TV comes about a month after the broadcaster signed a distribution deal with FuboTV, which saw seven channels join the service. Scripps networks are also available as free ad-supported streaming TV (FAST) channels via Vizio’s WatchFree+, Samsung TV Plus, Tubi, Pluto TV, among other platforms.

Team Whistle also licenses its OTT channel, which features social video and original content, to a number of streaming platforms, including Roku, Android TV, Amazon Fire, Samsung TV Plus, Vizio WatchFree+, Plex, DistroTV, Rad, Local Now, Stremium, Sports.TV and Whistle TV. In return, it either receives a portion of the ad revenue or controls a portion of the ad load and monetizes it programmatically.

VIZIO, a leading provider of TVs and sound bars in America, announced a suite of updates to its TV user interface and mobile app to help its customers easily navigate the many choices available in streaming today. With the brand-new VIZIO AutoUpdate and redesigned VIZIO Mobile app, millions of VIZIO TV owners now have faster access to their favorite apps, movies, and free streaming options.

Smart TV maker Vizio is kicking off 2023 with a series of user experience enhancements, including cleaner navigation menus and a revamped mobile app.

The company on Thursday unveiled the Quick Menu, which Vizio users can access just by tapping the menu button on the Vizio remote. The Quick Menu, touted as Vizio’s “cleanest, fastest menu ever,” lets users adjust picture settings, connect Bluetooth headphones, toggle subtitles as well as access more advanced Vizio settings.

Ashley was promoted from North American head of creator partnerships, a role she has held since joining Whalar in September of 2021. Ashley and her team will support all aspects of brand and creator co-creation including creator casting and analysing content performance through authenticated first party data sourced from leading industry measurement partners including Tubular Labs, GWI as well as Whalar's own proprietary Echo platform.

Connected entertainment specialist VIZIO has unveiled a suite of updates to its TV user interface and mobile app to help its customers easily navigate the many choices now available in streaming. With the brand-new VIZIO AutoUpdate and redesigned VIZIO Mobile app, millions of VIZIO TV owners now have faster access to their favourite apps, movies, and free streaming options.

The smart TV market has existed for 15 years, but TV platform providers are still improving their interfaces. Here are four new Vizio improvements, why they matter, and why changes will keep coming.

The WatchFree+ experience is about to get even easier for users of VIZIO smart TVs. VIZIO announced on Thursday the full details of its 2023 AutoUpdate, and it’s all about helping viewers find the content that they want to watch more quickly.

To start, VIZIO is adding a new mini guide to WatchFree+. This will bring up a miniature window with a full guide of what’s on the 260+ channels WatchFree+ currently offers so that viewers can browse channels without interrupting the show or movie they’re currently watching.

The new Vizio AutoUpdate and redesigned Vizio Mobile app allow TV owners faster access to to favorite apps, movies and free streaming options.

Vizio’s first announced AutoUpdate of 2023 provides shortcuts for select Vizio TV owners with a new Quick Menu, WatchFree+ Mini Guide, and Recent Apps row.

The AutoUpdate of 2023 provides shortcuts for select Vizio TV owners with a new Quick Menu, WatchFree+ Mini Guide, and Recent Apps row, while the redesigned Vizio Mobile app for iOS and Android extends the time-saving features to smartphones, with quick access to voice controls, simple content discovery features, one-button access to WatchFree+, and streamlined subscription-management tools through Vizio Account.

Other updates include a voice control feature, one-button access to WatchFree Plus and a mange subscriptions system that surfaces special offers. During January, Vizio users can subscribe to the Starz streaming service for $5 a month for three months.

In today’s digital landscape, consumers have quickly become the driving force of how businesses conduct their marketing and customer-facing operations. As such, it is essential that brands stay abreast of consumer expectations in order to keep up with the changing times.

To help marketers navigate consumers’ changing viewpoints, Marigold — the newly relaunched global relationship marketing pioneer (formerly CM Group) — today released new research that uncovers what consumers expect from the brands they do business with online, the channels they want to connect on and the data they are prepared to share in exchange for more personalized experiences.

One obvious obstacle to the expansion of Samsung TV Plus is that some other smart TV manufacturers have already launched their own content platforms, LG and Vizio being notable examples. The big opportunity for Samsung would presumably be to embed its platform with high penetration Chinese firms like TCL.

What started as an app for teens and young adults became more mainstream among older adults, especially during the pandemic. The company is also attracting a broader following by inking deals with TV manufacturers – including Vizio, Samsung and LG – and streaming services Android TV and Amazon’s Fire TV.

Free Ad-Supported TV (FAST) channels are poised to capture a dominant share of ad spend by 2027, yet at the same time there remains a concern that as TV viewing shifts from linear to streaming, ad dollars may not follow.

These seemingly contradictory findings appear in a new report from research firm TVREV, “FASTs Are the New Cable Part 2: Advertising,” which concludes that the shift of advertising to streaming is “still not guaranteed,” despite huge tailwinds in its favor.

A FAST would also help Netflix crack price-sensitive international markets, said Alan Wolk, cofounder at analyst group TVREV. "It's inevitable," he said. "We're at a point now where more people watch streaming than broadcast or cable. Cable and broadcast have been propped up by carriage and retrans fees, and they carry it over to the consumer. Streamers don't have that. As a result, they need that ad revenue."

As we all know, customer retention costs far less than customer acquisition. When it comes to cutting costs, you can only save so much. But there's no limit to how much you can earn. So, if past recessions are any indication, the smartest strategy is to focus on your most loyal customers and super-serve them with personalized offers, experiences and rewards.

Brands are recognizing the power of a membership program for growing and maintaining a loyal audience. A strong cross-channel marketing platform that automates the delivery of personalized experiences to members can make all the difference, as Flaviar and Caskers discovered.